Good American is proud to be leaders in the body positivity movement. We feature women of all shapes, sizes, colors and backgrounds. Good American is advancing the body movement seen in popular culture, which has already redefined what it means to be sexy and is knocking down outdated physical stereotypes. You will join a team of seasoned fashion and digital executives and help guide the brand on its rapid growth.

Role Overview:

Reporting to our Senior Director, Brand Creative, the Senior Graphic Designer will design and lead in a fast-paced retail environment. Always with the goal to innovate and elevate, the Senior Graphic Designer will be responsible for designing across all brand marketing channels (email, social, web, packaging, retail, wholesale, ooh, event etc.) using our brand identity system.

This role will help manage and oversee the Graphic Design team across all brand projects to ensure we are meeting our weekly design deadlines. They will provide Design guidance and leadership across all creative channels: email, social, web, packaging, retail, wholesale, ooh, and events, acting as the lead Designer for all major calendar moments. The Senior Graphic Designer must think strategically, move fast towards deadlines; excellent project management skills; a keen eye for compelling and innovative content; and a passion for continuous improvement.

Responsibilities:

Strategy

• Work with appropriate cross functional team members to become fully aligned in order to design into projects.
• Continuous research and understanding to stay ahead of trends for the Creative and Fashion landscape.
• Thorough understanding of all content opportunities and ensure we are utilizing appropriate art across all assets.

Execution

• Partner with the Senior Director, Brand Creative to help manage & oversee the Graphic Designers across all brand projects.
• Oversee and create on-brand digital and print creative across all brand marketing channels and initiatives ensuring we are meeting all weekly design deadlines.
• Provide design guidance and leadership across creative channels: email, social, web, packaging, retail, wholesale, billboards, postcards, mailers, event etc.
• Work with the Senior Director, Brand Creative to design quarterly tier campaigns, promotions, and brand moments.

Time Management/Reporting

• Plan and organize your activities to meet all deadlines, enhance performance, maximize productivity, and increase efficiency.
• Set goals and timelines, be proactive with your tasks, and set clear exceptions for yourself.
• Report back regularly to the team key learnings, overall results, and opportunities for improvement for all priority projects.

Skills & Qualifications:

• Minimum of 6-8 years’ experience as a Graphic Designer.
• Must have experience leading a team of Graphic Designers.
• Previous experience in Design for a Fashion or Beauty brand preferred.
• Excellent time management skills with the ability to multi-task and prioritize as needed.
• Takes direction and constructive critiques well while also having the ability to work autonomously and provide self-direction when needed.
• Must have a creative portfolio that features typography work and creative branding projects.
• Must have a design talent, including detailed sense of typography, photography,
• and design layout.
• Proficient in Figma and Adobe Creative Suite; Photoshop, Illustrator, InDesign, After Effects and Bridge.
• Experience with making basic GIFs and video graphics. Familiarity with video editing is a plus.
• Resourceful, can-do attitude that thrives in a fast-paced environment and wants to grow within our exciting company.
• High energy and positive attitude.

***MUST BE IN OFFICE 4 DAYS A WEEK***